Incremental Increases for Customer Base
Major HVAC & Electrical Supplier
Rewards for Incremental Increase in Annual Spending
- Republic offered travel incentives for existing customers ranging from a 2-night escape to all-inclusive trips at the top level. Incentives are leveraged to increase client spending and generate new business based on rate qualifiers set by client.
- Elite helped with the creative for the program, creating a “Commitment form” to spark interest and have the sales representative discuss the client’s spending predictions
- Incremental business – client must spend an incremental amount over the same time last year.
- Incremental spending level achieved determined what level of incentive is awarded.